Gamification in App Development
When I first heard the word gamification I thought it meant creating gaming apps. Having been ediucated about the idea by a respected partner of ours (Play Consult) the term has taken on a whole new meaning.
Gamification is a concept by which a mobile app can be created to add a competitive advantage to it’s success potential. The competitive advantage is the idea that by adding some form of competition to the app, you can engage customers more intensively by changing behaviour to be more connected with the app itself. It’s a fairly simple concept, but it works.
At Agile App Co. we have formed a fantastic relationship with Mobile Stragety Company – Play Consult who have taught us a way in which successful apps can be built that succeed over their rivals.
We’re very excited to be able to bring this informative service in to our offering of mobile app development as we’ve always been clear that the success of our business depends on the success of our customers.
Here’s a list of gamification techniques that we might incorporate
Experience points (XP)
Redeemable points (RP)